Module 6: Sprint Design & Facilitation
12-week Sprint
Why should you use this method?
- Customer-centric project development
- It goes deep into the challenge
- It gives more time to interact with customers
- Come up with a proven final solution to a challenge
How can you run a twelve-week sprint?
Download the weekly overview to plan the twelve-week sprint. Each week has a clear topic and deliverables:
Week 1: Understand
The team should align around the sprint’s scope and vision and understand the context and the current situation of the challenge and the customer segments.
Weeks 2-4: Problem confirmation
You identify the different personas and their pains, gains, and jobs-to-be-done through 3 conversations with each identified persona per week.
Weeks 5-7: Problem-solution fit
You will ideate solutions based on the customer insights and select 2-3 solutions that you will use for testing. Every week, you will create new low-fidelity prototypes, which you test with your potential future customers.
Weeks 8-10: Business model fit
Create a minimum of 3 business model options. Every week, you identify your assumptions, create the test plan and a low-fidelity prototype to test that same week with customers.
Week 11: Present
Present the findings to leadership and other stakeholders and get them to confirm your conclusions and next steps.
Week 12: Documentation
Document the project and you will find a home for the proven business model so the project can go into a pilot phase.
How can you get started?
- Choose a challenge that is neither too broad nor too narrow
- Recruit a decider and a sprint team
- Prepare a physical or digital war room
- Get all the stationery and refreshments ready
- Pick a facilitator
- Schedule meetings with the leadership and external experts
- Follow the schedule. Refer to the template.
Tips
- Every week should have a clear deliverable.
- At any stage during this 12-week sprint process, you can kill the project if the project or the solution do not prove themselves.
- All exercises must be timeboxed to create focus and urgency.
- The entire process should be documented.