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Method Kit

Module 7: Innovation Finance & Metrics

Pitching

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Why should you use this method?

  • Get your listeners attention and then
  • Be invited to have a more detailed presentation and conversation

What is an elevator pitch?

An elevator pitch is a 30s-to-one-minute short presentation of your project, and uses a story to answer the “what, how and why”-formula, it's concise and short. The name comes from the idea of pitching your project to a boss or someone hard to reach during an elevator ride. However, a short and concise pitch can be a great door opener in a lot of situations!

Tips and Tricks:

  • Speak slowly (average of 75 words in 30s). This demonstrates confidence and competence
  • Use a template (find above) to formulate your thoughts
  • Be ready with your pitch, you never know when an opportunity presents itself
  • Remove confusing or unfamiliar industry jargon
  • Don’t add fillers and annoy the listener
  • To improve your pitch, you can work on it together with the storytelling template.

What’s up next?

If you were successful and are invited to present your idea in a bigger setting, have a look on the method cards of presenting a project idea and presenting a business idea.

Or maybe you want to prepare a pitch about you and your work to introduce yourself in the future?

Resources

Materials Needed:

Pen, Paper/ Table template

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Module Methods
  • Cost Estimation Basics
  • Estimation Poker
  • Disrupt your Profit Formula
  • Strategizing IP
  • Innovation Metrics
  • Project Scoring
  • Risk Identification
  • Risk Evaluation
  • Risk Handling
  • Storytelling
  • Pitching
  • Present a new project idea
  • Present a new business idea
  • Action Plan
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