Module 3: Prototyping, Testing & Experimentation
Digital Prototypes
If your solution is a digital product, e.g., a new website or app, these prototyping methods are useful:
Wireframes
Are used to layout the main content and functionality of a web page or app. Wireframes are used early in the development process, representing the basic structure and flow before visual design and the content are added.
Click-through prototypes
Test the user's experience by simulating real user interactions. This method allows you to collect quantitative data about the number of clicks, intuitive behavior, and time spend. Furthermore, you can gather feedback on various usability aspects.
Wizard of Oz
This method manually creates the responses of people, devices, apps, or the environment by 'invisible' operators behind the scene. It is a great way to test the user reactions before investing time and effort into more complex prototypes.
Benefits:
- Encourages comprehensiveness by representing the overall navigation
- Tests usability from a user's perspective
- Allows for more interaction with the product
- Promotes playfulness
Materials Needed:
Various prototyping material: blank paper, cardboard, tape, glue, scissors, optional: prototyping software